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BetterOpenSource

PostHog vs Matomo

A side-by-side comparison of two open-source tools to help you choose the right one.

Feature
SummaryThe open-source product analytics suite.Powerful analytics that keep data yours.
GitHub stars25K20K
LicenseMITGPL 3.0
LanguagePythonPHP
PricingFree & Open SourceFree & Open Source
Self-hostable
ReplacesMixpanel, Amplitude, Google AnalyticsGoogle Analytics
Rating4.6 / 54.4 / 5

PostHog features

  • Event-based product analytics
  • Session replay and heatmaps
  • Feature flags and experiments
  • Surveys and user feedback
  • Self-host the full platform

Matomo features

  • Full web analytics with 100% data ownership
  • Heatmaps and session recordings
  • Goals, funnels, and e-commerce tracking
  • GDPR and privacy controls
  • GA import and large plugin marketplace

PostHogpros & cons

Pros

  • An entire product toolkit in one
  • Generous open-source core
  • Strong developer experience

Cons

  • Heavy stack to self-host at scale
  • Lots of features to learn

Matomopros & cons

Pros

  • Feature-rich and battle-tested
  • Complete data ownership
  • Import existing GA data

Cons

  • Heavier than minimalist analytics
  • Some features are paid plugins

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